Friday, June 4, 2010

Forget the Golden Rule

When it comes to communication - forget the Golden Rule "do unto other as you would have done unto you".  While it's a good rule to live by, when we communicate to others the way we like to be communicated to, it may not work for them.  Better to apply the Platinum Rule® "do unto others and they would have done unto them."

DISC helps us understand what the other styles need in communication so we can alter our approach with them and have more effective interactions.  Here are some tips for commnicating with the different styles.

DOMINANCE (they want results)

DO…

 Give the bottom line
 Focus on results and ROI
 Be straightforward

DON’T…

 Be giddy or emotional
 Give lots of details
 Take anything personally
 

INFLUENCE (they want interaction and recognition)

DO…

 Acknowledge them
 Ask for their input
 Have fun!!!

DON’T…

 Patronize or talk down to them
 Be cold or impersonal
 Reprimand in public


STEADINESS (they want security and peace)

DO…

 Be sincere and honest
 Take the time to go at their speed
 Pay attention to body language

DON’T…

 Use “drive-by” communication
 Rush them for a decision
 Communicate when you’re angry or emotional


COMPLIANCE (they want information and logic)

DO…

 Be prepared and organized
 Use facts, statistics and research
 Use a serious demeanor

DON’T…

 Touch them
 Be casual or overly personal
 Use opinion or feelings as evidence
 
Once you recognize someone's style, see if you can change your approach with them using these tips and watch as it improves your communication and influence with that person.
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The Platinum Rule® is a registered trademark of Dr. Tony Alessandra. Used with permission. All other rights are reserved in all media.

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